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SPRINT - HOW TO SOLVE BIG PROBLEMS AND TEST NEW DAYS IN JUST

Libro

AutorKNAPP JAKE
EditorialGALLERY BOOKS
ISBN9781501140808
Cantidad de páginas274
Nivel.
IdiomaINGLES INTERNACIONAL
EdadADULTOS
Año de edición2016
FormatoTAPA RUSTICA
SinopsisSPRINT - HOW TO SOLVE BIG PROBLEMS AND TEST NEW DAYS IN JUST FIVE IDEAS

"Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization. Within five days, you'll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes." -Eric Ries, author of The Lean Startup

From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.

Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?

Now there's a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.

A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It's for anyone with a big opportunity, problem, or idea who needs to get answers today.

JAKE KNAPP
Jake Knapp is a Design Partner at Google Ventures. He designed the Ventures sprint process and has already implemented more than 80 sprints at startups like About.me, Nest, Blue Bottle Coffee, and Foundation Medicine. He has already spoken on design at Stanford, UC-Berkeley, and Columbia University.
Peso ( kg )0,475
TipoSoporte Físico

E-Licencia

Duración.
9781501140808
SPRINT - HOW TO SOLVE BIG PROBLEMS AND TEST NEW DAYS IN JUST
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